For Your Next Step, featuring the iconic black horse. Lloyds Bank is here to help customers feel financially confident as they take or face their next step in life. Whatever your next step, we’ll be by your side.

Since its foundation on 3 June 1765, Lloyds Bank has been serving the households, businesses and communities of Britain.

And, in 2015 we’re celebrating 250 years of helping the people of Britain with the things that matter most to them.

We offer a comprehensive range of financial products and services – including current accounts, savings, mortgages, loans and credit cards.

Lloyds Bank has launched a new commercial featuring the iconic black horse. At the heart of the Lloyds For Your Next Step campaign is a 60 second film, shot in super slow motion, where we see the black horse dramatically galloping through real life next step scenarios, such as the birth of a child, a marriage proposal, starting and finishing at school, or a funeral. At the end of the film each of the scenes then returns to real time as we see each step unfold. Lloyds Bank is here to help customers feel financially confident as they take or face their next step in life. Whatever your next step, we’ll be by your side. “This is real life. But none of us is standing still. We are about to take the next step. For your next step we’ll be by your side”. (theinspirationroom)

By your side

Supporting people and their communities across Britain for over 250 years.

Starting a family
Getting married
Approaching Retirement
Your Child’s Higher Education
Buying a home
Starting a business
Separation and divorce
Redundancy
Bereavement

Further Information

For financial information on Lloyds Banking Group, please visit our Investor Relations pages.

For financial information on Lloyds Bank Plc please visit our financial performance pages.

To read our latest press releases or to make a press enquiry, visit our Media Centre.

Lloyds Bank plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 119278. Authorisation can be checked on the Financial Services Register at www.fca.org.uk. Eligible deposits with us are protected by the Financial Services Compensation Scheme (FSCS). We are covered by the Financial Ombudsman Service (FOS).

Lloyds Bank plc Registered Office: 25 Gresham Street, London EC2V 7HN. Registered in England and Wales No. 2065.

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