Britney Spears ‘Work Bitch’ music video is “definitely more adult” has been described as “more adult” than her previous efforts.
Ben Mor has directed the visual for the star’s new single ‘Work Bitch’, which will be premiered in full later today (October 1).
Work Bitch” is the lead single from Britney Spears’ 8th studio album, produced by executive album producer Will.I.Am and newcomer under Will.I.Am’s empire, Anthony Preston.
It’s a hard-hitting club smasher where Britney commands the wannabes to actually get to it, all while going Godzilla with her big bass.
It was officially released September 17th, 2013, but leaked a day earlier, “I think this is a more adult Britney, definitely a more adult Britney,” Mor told MTV of the clip. “You can’t have soft visuals for a song called ‘Work Bitch,’ and we sure as hell didn’t.
“I think it sets a high bar. I think you can only go bigger and bigger. Granted, that I got the opportunity to do a legitimate Britney Spears first release , which is a huge deal, we pulled out all the stops.”
He added: “There’s definitely a lot of surprises that I think people are going to flip over. [We] wanted to set the bar as high as we can, [and] now, just hopefully match it or better it next time. There’s no going backwards.”
Spears previously worked with Mor on the music video for her will.i.am collaboration ‘Scream & Shout’.
The singer’s new single ‘Work Bitch’ is available to download now in the US and will be released in the UK on November 3. (DIGITALNEWS)
